21-year-old Alex's new venture will turn one lucky web surfer into a millionaire. Again he will sell a million pixels as advertising space, but this time for $2 each.
He will get $1m and the other million will be given to one random visitor. One month after the final pixel is sold, a draw will select one of the site's adverts at random.
Someone who clicked on that particular advert will be picked via a second random draw. The next round of Pixelotto will then begin, giving someone else the chance to become a millionaire. The winner can also nominate a charity to receive a $100,000 donation.
The Pixelotto website only went live yesterday and already the prize fund is over $110,000.
I saw Alex interviewed a while back, and to say he was cocky would be an understatement. But then again maybe I'm just jealous.