Croatia removes woman's bottom from ‘sexist’ tourist ad

A sequence featuring female buttocks in a TV commercial for Croatian tourism has been hastily removed after it sparked the ire of Prime Minister Jadranka Kosor, the tourist board said on Thursday.

Kosor declared the three-second sequence of a sunbathing girl "sexist" when the tourist board presented the ad to the government at the weekend. The 30-second spot had already been seen on CNN, BBC and other stations worldwide.



Women’s groups also slammed the commercial as promoting "sex tourism".

The BBDO marketing agency said that when shooting the commercial "we did not completely take into account the wider context" of showing a woman’s body and the offending shot had been removed."

Video.