Thursday, April 01, 2010

World's first ever calorie negative Diet Cola Bottle launched

Woolworths.co.uk have launched the world’s first ever calorie negative sweet - the Diet Cola Bottle.

The sweet, part of its Pic n’ Mix range, burns more calories when eating and digesting than the sweet actually contains.

Matthew Jacques, Head of brand at Woolworths.co.uk, says “The Diet Cola Bottle looks almost identical and tastes equally as good as the original cola bottle, but without the calories.”



Woolworths.co.uk has worked closely with health and nutritional expert Prof. A.Prilfoolius to develop the Diet Cola Bottle.

The slimming sweet contains seven calories, 50 per cent less than the original.

Energy expended on chewing and digestion uses nine calories meaning each sweet effectively contains minus two calories per bottle. Eating 100g of Diet Cola Bottles can clock up minus 140 calories.

5 comments:

arbroath said...

Be careful, I too was a diet coke drinker.  The approval of aspartame was a political decision made over the strenuous objections of the FDA scientists.  It is carcinogenic, especially in regard to brain tumors, leads to a number of neurologic symptoms in many people, including headache and chronic fatigue.  Neurosurgeon Dr. Russel Blaylock has also written on the adverse cardiac and CNS effects of the metabolized "exitotoxins" from aspartame.  Along with phenyalalnine and aspartic acid it is also metabolized to methanol (i.e. wood alcohol) and id I recall when stored too long breaks down in part to formaldehyde.  Also causes weight gain, but it made Searle pharmaceuticals and Don Rumsfeld rich.
http://healthjournalclub.blogspot.com

arbroath said...

What a great idea! When will we have chocolate like this? ;)

arbroath said...

I take it this is a one-day-only special ;)

arbroath said...

so if i lilke eat 400 of them a day i'll loose weight send them to america

arbroath said...

And if you eat too much of them, you'll die of starvation. Dangerous things.