The Big Issue in the North goes digital

The Big Issue, the magazine sold in the streets of Britain (and elsewhere) by homeless people, is going digital.



From next Monday (29 October), in Manchester initially and then across other northern cities, people will be able to read The Big Issue on their screens.

They will be able to buy an access card from vendors selling the traditional hard-copy version. The card, which costs £2, the same as the magazine, features a scratch-off panel to reveal a unique code.


YouTube link.

Vendors will buy the card for £1 and sell it for £2, preserving the link between their income and work. It is the first street paper worldwide to go digital.