Showbusiness merchandising, such as Harry Potter jigsaw puzzles and James Bond water pistols, may sometimes seem to be the curse of our age. But, for sheer absurdity, the latest commercial spin-off may never be beaten.
The makers of Spam, the processed pink slab of tinned meat that has long been a national joke, announced yesterday that they are to produce a "collector's edition" flavour, Stinky French Garlic, to cash in on the West End opening of Spamalot, the Monty Python musical fresh from Broadway, at the end of the month.
If life can be said to imitate art, this is chopped pork and ham, salt, water and sugar masquerading as humour.
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