A radio DJ has tricked an Asda worker into announcing ‘Tesco is cheaper’ over the tannoy of a packed store in Charlton, London. The joker called the store asking for help finding his missing daughter ‘Tess Cosis-Cheaper’, who he said was inside the store. The customer service worker didn't spot the joke and immediately put out a call for the bogus girl - repeating her name twice.
I don't know what radio station it was, the DJ and his sidekick sound South African.
Anyway, you can hear the call here.
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