China has launched a campaign to try to eradicate queue-jumping in the capital ahead of the Olympic games in Beijing next year.
Thousands of volunteers have been out on the streets trying to persuade people to wait in line in order to present a better image to visitors.
The campaign was launched under the slogan: "It's civilised to queue, it's glorious to be polite."
The queue-jumping campaign will take place in Beijing on the 11th day of every month from now on, demonstrating that no detail is too small to escape the authorities' attention.
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