The latest Dairy Milk wrappers feature a logo showing a glass and a half of milk being poured into a chocolate chunk, put milk first in a list of ingredients and explains that there is "The equivalent of three quarters of a pint of milk of fresh liquid milk in every half pound of milk chocolate".
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But Cadbury says it is also necessary to print warnings in capital letters in yellow boxes saying "CONTAINS: MILK" in case people who are allergic to milk do not realise that there is milk in Cadbury Dairy Milk bars.
A Cadbury spokesman said the company was complying with the law relating the presence of allergens in food. "We are meeting legal requirements," he said.
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