Lady unhappy after discovering her Sainsbury's chocolate chip & raisin cereal bar was full of hair

When Marie Ward bit into a cereal bar she found it was full of hair. The 36-year-old took the offending bar back to Sainsbury’s in Courthouse Green, Coventry, who offered her the 65p back which she had spent on their own brand cereal bars. Marie says she’s still unhappy with her treatment by Sainsbury’s – which used the slogan ‘Try something new’.



She said: “I bought the cereal bars the week before after my mum recommended them to me and one night I was tucking in to one while in bed. I took a bite and found a hair in my mouth, but I thought maybe it was just one of my own. I had another bite and found my mouth was full of fur, so I ran in to the bathroom to spit it out.

“I had a proper look and the bar was just full of hair. Obviously when it was made somehow the hair got in to it. I was sick all night and then again in the morning. When we spoke to Sainsbury’s they offered to reimburse the 65p for the cost, so I went to see the manager of the store who took a picture of it. He said they could send the bar off for analysis, but I’m not happy about that.”



A Sainsbury’s spokesman said: “Incidents like this are very rare and we would like to sincerely apologise to Mrs Ward for the inconvenience this has caused her. We always advise customers who are unhappy with any product to return it to the store where they bought it. We do this so we can give them a full refund and so that our product quality team can investigate any products that fall short of our high standards and take appropriate action.’’